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The Iconic Hasselblad V System

The Iconic Hasselblad V System

The X1D-50c 4116 Edition has been created to commemorate Hasselblad’s 75 years at the pinnacle of photography. Since 1941, they have drawn on Victor Hasselblad’s philosophy of innovation and design to produce cameras that push the boundaries of excellence; that help photographers ‘create to inspire’.

Like the iconic V System, the X1D seamlessly combines portability with excellent optical quality for which the brand is renowned. Hasselblad has ingeniously introduced mirrorless technology to digital medium format for the first time ever, creating a precision performance camera that can sit in the palm of your hand. The 50MP CMOS sensor captures the finest details with true natural colours.

By opting for a mirrorless design, we were able to take our 50MP CMOS sensor and pack it into a footprint smaller than most full frame 35mm cameras. For the very first time, photographers have a camera that is no larger than a small format rangefinder, but offers the quality that only Hasselblad medium format can give. The deep and comfortable handgrip beautifully complements the slender body, creating a camera like no other.

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